The ’90s are back (and better than ever) in Guess’ fab collab with A$AP Rocky.
As if being one of the world’s most popular hip-hop recording artists wasn’t enough, rapper and fashion darling A$AP Rocky has partnered with Paul Marciano to produce Guess Originals x A$AP Rocky, the debut collection from the Guess Originals initiative. The pieces are all vintage-cool with an edge, born from what A$AP calls “a personal collection” of quintessential ’90s fashion influences: oversize denim jackets, overalls, and in-your-face, logo-centric stylings. “It’s taking archival designs and adding a new twist,” says the 27-year-old. “I wanted to bring back that feeling and revisit that nostalgic time in hip-hop and urban culture when Guess was a household name.” With a denim-heavy focus, the throwback line has something for everyone, from denim trucker jackets for men to acid-washed high-rise shorts for women. Guess even debuts its Gue$$ logo (encased in the signature inverted triangle synonymous with the ’90s) as a nod to A$AP—and the past reprised. 6801 Hollywood Blvd., Los Angeles, 323-836-0061