Spirit of the Season
One of the world’s best vodkas introduces a new and delicious flavor just in time for spring.
FROM LEFT: Claire Smith; Belvedere Pink Greyhound
As the world’s first superpremium vodka, Belvedere has built a superior reputation in the spirits world. To up its ante, the Polish vodka brand added a grapefruit flavor to its already impressive repertoire this spring.
Belvedere head of spirit creation and mixology Claire Smith says Belvedere Pink Grapefruit is made through a process called maceration, in which fresh grapefruit is steeped in vodka for weeks and then distilled to create a nonsynthetic, naturally flavored libation.
“We also add in fresh ginger and spring lemon from Murcia, Spain,” says Smith.
“They’re blended together to create a pretty, delicate and expressive pink grapefruit aroma and palette with a hint of spice, which brings a bit more sex appeal and character to the vodka.” Available at Mel & Rose, 8344 Melrose Ave., Los Angeles, 323-655-5557; melandrose.com
BELVEDERE PINK GREYHOUND
1 1/2 ounce. Belvedere Pink Grapefruit
4 ounces. pink grapefruit juice
Pour into an ice-filled rocks glass and garnish with a grapefruit slice.
AG Jeans design director Mark Wiesmayr and stylist Jeanann Williams on denim's cultural footprint.