The Grove to Launch Pop Carts
Upcoming pop-up fashion boutiques will showcase Los Angeles designers.
November 05, 2012
As part of its 10-year-anniversary celebration, The Grove is showcasing small Los Angeles brands with Pop Carts—a series of pop-up fashion boutiques launching November 15. Just in time for the holiday season, the launch will feature ban.do, Clare Vivier, and Heidi Merrick, whose shops will remain open until Valentine’s Day. Each pop cart will feature its own unique design, offering a carefully-curated selection of the brand’s best-selling items as well as exclusive limited-edition pieces designed specifically for The Grove.
The three Los Angeles designers each bring extremely unique design perspectives to The Grove, ranging from French-inspired minimalism, to California chic. Look out for bright, hyper-stylized clutches, headbands, and clips ($15-$350) from accessories brand ban.do, while Clare Vivier’s leather products ($55-$500) offer a more classic look. Vivier’s clutches and computer and phone accessories will be offered in an exclusive burgundy color for The Grove—the hot color of the season—and can be monogrammed upon request. Heidi Merrick’s designs draw inspiration from the color and look of the ocean, and feature patterned pillows, luxurious pajamas, and more ($39-$325). 189 The Grove Dr., West Hollywood, 323-900-8080